Raising prices in papers

Sunday, October 12, 2008

By: Erin Floro


USA Today decided to up the price of its newspaper 25 cents to make up for the rising in newsprint costs.  Newspapers all over the country have been facing a decline in circulation and low advertising revenue because of all the readers who have turned to the internet.  With the economy in a rut ad sales have also gone down this year.

The New York Times rose 25 cents in August to $1.50, and the Wall Street Journal increased by 50 cents in July reaching $2 for a paper.  The USA Today is still lower than both of those papers reaching $1.  Newsprint costs have risen to a 12-year high and prices are presumed to keep ascending.  

Larry Lindquist, USA Today's senior vice president for circulation hopes that there will still be a big demand for USA Today from consumers, and the marketplace will support their new price.

The price increase puts more pressure on journalists and publishers to make sure the paper is full of good information and is worth $1 to readers.  The increase could also help the paper's profits if circulation doesn't have a severe drop as a result.

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What this world has come to

By: Kayla Miller

Really, is it that exiting to keep illegal animals in your home? Well, to some I suppose it is. But the fact is, once a person finds out that someone is holding illegal animals, wouldn't you get rid of them? To some, I suppose not.

A Des Moines man by the name of Larry Eddinger has been keeping two pythons, a pair of alligators, and many other animals in a vacant home. Kids in the neighborhood were attracted to his animal house. Soon parents caught wind of this, and posed that it is harmful to the children that are only going there to see the smaller animals, such as guinea pigs and turtles. Eddinger was then put on probation for a year and charged $1000.

First of all, what was this man thinking? Why is it cool to keep death threatning animals in a house, especially where kids could be prone to get hurt? I don't know what this world has come to, but I'd say Eddinger had gotten off the hook pretty easy.

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5,000 condoms and a truck

Saturday, October 11, 2008

by: Pat Tierney

That's right - condoms and a truck, clearly the makings of any good news story.

When doing research for another class, I ran across a news article that dealt with two things: condoms and a truck in Mexico.

This article dealt with a truck which travels through Mexico giving giving away free condoms to promote safe sex. The truck has given away 1.2 million condoms in its 10 years of existence to nearly 700,000 people.

An article like this, particularly appearing in an Iowa newspaper, is a clearly case of novelty in a news article. Being that it's located in Mexico, there isn't a lot of proximity, and it doesn't really deal with anyone overly famous or well known.

No, this story isn't all laughs. The truck was part of an initiative to spread awareness about HIV/AIDS and promoting safe sex.

However, in times where most headlines read of the current economic crisis, or the largely publicized election, it's refreshing to see something that our "inner immature child" can't help but smile at.

Despite the fact that there isn't a ton of newsworthy value in this story, it definitely caught my eye as a reader.

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A step in the right direction

By Liz Tjaden

For a young journalism student, there is nothing more disheartening than being told that their story will not be printed because administration doesn’t agree with it. First Amendment laws have been argued and discussed in many high schools and colleges all over the country. Should student voices be censored? Hell no.

A few weeks ago, California Governor Arnold Schwarzenegger signed the Teacher Protection Law that blocks censorship in schools for student journalists. Teachers and advisors have been removed from their positions for standing up to the administration when it comes to censorship in student newspapers.

Others have the right to freedom of speech, why not students? Just because someone has the title of being a student does not mean that their rights can be taken away from them. If anything, I would want my students to write controversial pieces. We need to learn at a young age to make a voice for ourselves and to take negative criticism with a grain of salt.

Learning how to go after a story and get the facts is what we should be important. Instead, we often teach students to quiet themselves when faced with controversy.

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Why must we get so feisty

By: Christina Woldt



The Huffington Post composed quite a spread on the "ferociousness" of politics expressing that, "McCain is finally expressing a little humanity." After one of his campaign stop speeches, McCain opened it up to the audience for questions. The right-winged audience had some pretty ruthless questions as well as pathetic. Questions included Republicans being, "scared of an Obama led country." An old lady got up to speak and said, "I don't like this Obama man, he's Arab." See it for yourself:


 

Not only were these questions ignorant but, the look on McCain's face was one of sadness and almost horror. Much like how Mary Shelley's gruesome creator looked at his beast Frankenstein for the first time. McCain looked like he couldn't event believe e what he was hear. If I were McCain I'd be appalled at what kind of monster the republican party has created. In this video the audience seemed almost cruel and disrespectful not only to presidential hopeful Barack Obama, but for John McCain as well. 

Is being a democrat and supporting a Black presidential candidate so bad? From this video, my feelings of many Republicans as racist and small-minded only heighten. Don't get me wrong, many people I love and care for are republicans but, could we all just take a deep breath and relax a bit. I'd be more afraid of our government being run by people who shun others away for being different and "wrong" than afraid of a government that wants equality and REAL change. I'm sick of this mindset of freedom, we aren't free until we are truly free from all prejudices and ignorance about our neighbors. Maybe it's going to take a Black president to make this happen. 

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The importance factor

Friday, October 10, 2008

By: Hannah Pickett

As a sports editor of a small town, community newspaper, I am forced to determine every week which sport(s) take precedence over others in terms of page layout. It is typically not a difficult task-winning, noteworthy teams on top.

Well, this week I have run into a bit of an editing issue. The Madisonian covers three high school teams: Winterset, Interstate 35, and Earlham. Football is a very major sport across Madison County, so it almost always is front page, above the fold.

Winterset football is in its worst season in years, and before tonight had just one win. Interstate 35 football is semi-decent, but nothing exciting to talk about. Earlham football is on fire, undefeated and contending for a District championship.

Tonight, both Earlham and Winterset won. Earlham advances 7-0, and Winterset adds one win to total two on the season. The noteworthy thing about Winterset's win is that it was the final home game of the season, and it was a win 48-20 over Creston, a team which we haven't beaten in any sport in the past seven years.

Earlham obviously deserves more coverage and beefed up press, but with the paper printed in Winterset, and the majority of subscribers and readers in Winterset, chances are the focus of this week's sports section will be on Winterset's second season win, not Earlham's undefeated season and seventh win.

Now, this is an issue that would probably never arise in a large city where the newspaper and its staff were to appear unbiased and completely objective. In that situation, Earlham would get the most print, and Winterset would be mentioned, but not the key point.

Since the Madisonian traditionally is skewed toward Winterset readers, Winterset's football story will be the focus and lime light.

My question is this: Despite the differences between small town and big city newspapers, by taking a side and reporting in a completely biased fashion for a small town paper make someone a 'bad journalist'? In terms of writing for the demographic of readers, how far is too far before you cross the line between journalist and, in this case, Winterset cheerleader and supporter?

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Appssavvy pitches new educational application

Thursday, October 9, 2008

By: Allison McNeal

An Internet advertising company, Appsavvy, is trying to pave a new way of online marketing towards young adults and college students.

Appssavvy, which sells advertisements for applications on social networks and other Web sites, recently partnered up with NBC to produce a new learning application called iCue.

iCue, short for the immerce of complete understanding and excel, is designed to help teachers and students interact with materials on American history, governement, and English.

This application will show video features from monumental historical events and have well-known journalists report the stories.

Online newspapers such as The Washington Post and The New York Times have also agreed to allow access to some articles under the iCue site.

Even though these newspaper companies are coming on board, Adam Jones, chief financial officer for NBC news, said that he knows many students do not watch or read standard news. Instead, they are watching programs like Jon Stewart or "The Colbert Report".

He is hopeful that this site will help turn things around.

"We’ve always talked about trying to find new ways to reach our future audience," he said.

With the collaboration of NBC and Appssavvy, these programs are also looking to place their advertisements on social networks like Facebook.

The advertisements would be placed on applications instead of on a running banner across the top of a page because users tend to ignore the display ads. With embedding the advertisment in an application, individuals are more likely to click on the product to find out more information.

One possible snag this application could face may be the redesign of Facebook's layout, which could cause some confusion.

Since the redesign, many of the applications are hidden instead of being located directly on an individual's profile page, which could hurt Appssavvy's ads.

Another factor that is hurting online advertisement is the economy.

Even though Internet advertising is fairly cheap, The New York Times reported that TNS Media Intelligence has been measuring Internet ads and "spending on Internet ads increased only 8 percent [in 2002] and a decrease from an 18 percent growth rate in the same period last year."

Even though the economy is influencing online advertisements, Scott Kurnit, the founder of About.com, said that ads will still prosper and become more effective than television ads.

With the development of iCue, the collaboration between NBC, Appssavvy, The New York Times, and The Washington Post shows how different forms of media can interact with one another to try and impliment a new online application.

Will different forms of the media all start to collaborate on online projects in the future? Will individuals embrace the merge of different companies?

These question can only be answered after many organizations start to pair up and get feedback on how the audience views their product.

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Yahoo pipes does the searching for its users

By: Kathryn Lisk


As the Internet continues to grow, sorting through information has become more difficult than ever. Simply using Google and a few key words rarely provides sufficient information to anyone.

Yahoo now has a tool that allows Internet users to constantly track what is being published on any given topic. According to Poynter Online,  Yahoo pipes allows its users to "gather, filter and display any collection of online content." 

While a tool like this would be beneficial to anyone with very specific interests in the media, it is also helpful for journalists with a beat. It allows reporters to spend less time on Internet search engines and more time out of the office talking with their sources.

This also may be the program Brian uses which constantly gathers stories about journalism, which are then posted on our blog cite. Having this resource available has been very helpful in finding news-related stories to post about.

My only concern with Yahoo pipes is that it provides users with a tunnel vision keeping them away from important news. Now that readers have direct access to news specifically filtered for their interests, they won't even browse through other news stories and will be less informed.

 However, it may also bring more people to the news world. People may find newspapers overwhelming and avoid the industry entirely. Yahoo pipes would at least give these uninformed individuals with some news. 

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Journalists to blame for decline of newspapers

By Austin Bates

I hadn't considered this before, but at least one person, Jeff Jarvis, thinks that journalists can be held responsible for the continuing decline of the newspaper industry. While his article is well-thought out as well as thought provoking, I have mixed feelings on the issue.

On one hand I tend to think of and see journalists as being just another batch of workers at just another for-profit company, their decisions counting for little in the day to day operations of the business itself.

On the other hand, I tend to think of journalists as almost artists, working in a trade-craft that is one part pure skill and aptitude, and one part desk job, but one where what you do counts, and your name appears on everything you do and say. In this view, journalists are the guts of newspapers, and editors are just their mentors and guides, and the people who run the newspaper at the top are just the ones held responsible for writing the checks and dealing with the "business stuff".

I suppose that neither of these views is wrong or right. In the end, the truth is probably a little closer to both.

One memorable series of statements from Jarvis is this:


It is our fault that we did not see the change coming soon enough and ready our craft for the transition. It is our fault that we did not see and exploit — hell, we resisted — all the opportunities new media and new relationships with the public presented. It is our fault that we did not give adequate stewardship to journalism and left the business to the business people. It is our fault that we lost readers and squandered trust. It is our fault that we sat back and expected to be supported in the manner to which we had become accustomed by some unknown princely patron. Responsibility and blame are indeed ours.

I can't disagree with any particular part of that. Journalists, in being the front-line workers most exposed to the realities of the "craft", do have some responsibility for constantly adapting and molding it to what the future will demand. Their work at least partly determines whether a paper will just survive or thrive. Like the American voter, journalists have to do something if they want to see a change for the better.

By far, one of the biggest criticisms have been that the newspaper industry (and thus, part of journalism) had failed to embrace the budding technologies of the Internet. At a time when everything else is connected, some papers still have yet to become integrated with the World Wide Web. Journalists, if they have failed to try out new things or go out on a limb and attempt to use the new frontier, should be held somewhat responsible for this failure of the papers.

In the end, I think everyone is to blame for the decline of the newspapers, and of journalism it seems. The newspaper execs and editors are responsible for their lack of pushing or requiring the new frontiers, and journalists are responsible for not experimenting and moving out of their comfort zones to seek new ways of reporting. So now that the blame has been cast about, what are they, we, going to do about it?

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Slowly Fading

Wednesday, October 8, 2008

By Kellie Green

While going through some sources online and trying to decided what to write about, I began to think about how I only search online for ideas about the news. Why is that?

One of things that I noticed, is that almost every newspaper and even news channel has their own website. It is just easier for people to go online, then to watch TV or pick up a newspaper.

It is easier now for newspapers to have websites because most people use the Internet more and more each day. Instead of having to go to pick up The Des Moines Register or The New York Times, you can just go to their website.

What really got me interested in this topic is that I was reading an article found on Google News. The article was about a man that is the descendant of George Washington.

The article had referenced that historians couldn't get much information about the descendants of President George Washington till the Internet came around. They were able to get more resources and information with the internet then they could without it.

This made me really see how dependent our society is on the Internet. We use it for everything and things like newspapers, TV and radio are slowly fading away. Will Internet take over everything? It's a question a lot of people ask everyday.

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Newspaper commercials in the next Super Bowl?

by Peter Merchlewitz

Can you recall the last time you saw an advertisement for a newspaper? Perhaps at a baseball game or maybe on the side of a bus? Truth of the matter is that we rarely ever see ads for newspapers anymore, and it might be hurting sales of newspaper companies. eat sleep publish brings up the interesting fact that the only time when newspapers actually advertise, it actually makes news.

Think about it. Each day, how do you receive the news? Internet? Podcast?

I doubt that there is any product in the entire world that can "sell itself." Everyday, companies everywhere pour millions and millions of dollars into ads so that they can maintain or increase sales. *cough* Super Bowl ads *cough*

And is there really a problem with people trying to sell you something? Actually some people believe that advertising newspapers is an affront to the whole industry.

Let's image that you were at the Iowa State Fair and one of the food vendors was selling deep fried praying mantis. It might not sound very appetizing, but you buy one anyway and as it turns out, they're very tasty? Would you be mad at the vendor for getting your money or would you be glad for finding a new tasty treat?

So how would that be any different for a newspaper company advertising their product, thus giving you good news?

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Risky Business

By: Alex Jones

Journalists are always being put in dangerous situations. Seeking out the most current news can often leave them in foreign countries in times of war.

Two American journalists have recently gone missing while vacationing in Lebanon. Working for Amman-based paper the Jordan Times, the journalists have not been heard from since October 1. 

The two journalists were in a part of Lebanese that was known for having violent acts against Americans. These violent acts were supposed to be even more prevalent during the first part of October. 

Taylor Luck one of the reporter's gone missing has not used his credit card since October 1. This seems like a grim reminder of how dangerous the journalism profession can be. Sometimes risking your life for the opportunity to report the most newsworthy story.  

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The blame game

By: Callie McBroom

There is a new debate about which bloggers and journalists have taken sides against their peers. The debate deals with who is to blame for the failing newspaper industry. On one side, the key players--Roy Greenslade, Paul Farhi, and Adrian Monck say that it is not the journalists' fault. And, Jeff Jarvis takes them on by asserting that it is the journalists' fault.

Jarvis says journalists failed to see, and even resisted, changes and opportunities presented to them. They also got too comfortable in their positions. Jarvis argues that the internet can allow newspapers to change the relationship newspapers have with the public.

The other side blames the shifting revolution in technology and recent hard economic times. They say readers have abandoned them. All are forces completely out of journalists' control they believe. “Journalists and journalism are the victims, not the cause, of the industry’s shaken state,” says Farhi.

No matter what side you are on, however, the situation is what it is. Even with changes in technology and hard times ahead of them, newspapers will have to stop passing the blame and make some real changes if they are going to save their own skins.

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Debate Number 2

Tuesday, October 7, 2008

By: Sarah Harl

Tonight was the second of the presidential debates, and it cannot be escaped. The debates, presidential and vice-presidential can be found on almost every news channel and on some of the major network channels.

This is a place to applaud journalists and network news channels alike. There are many issues in the country that voters should be informed about before they make their decisions at the poll in November, and the fact that news coverage of the debate is almost inescapable will hopefully mean that voters are more informed than ever in light of this important election.

The debates thus far have been covered with little political bias, which is refreshing and should be commended by journalists. It will do more to encourage voter turnout and enthusiasm if journalists continue to cover just the facts and let voters make up their own minds.

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War coverage

By: Jessica Hamell

Why can't the news show the full view of what the war is like? The soldiers come home with a wide aray of mental and physical problems but we seldom hear about them. You don't see the pictures in the news or really stories that put you in the shoes of the soldiers.

Is there an unwritten law that tells how much a news source can publish about a touchy subject?
On the Iraq War news from yahoo site some of the headlines were:
"Iraqi insurgents forced underground", "Bush reshuffles war zone troops", "U.S. and Iraqi Officials Try to Reassure Citizen Patrols About Transfer",
"Bush eases back on Iraq troop withdrawals as Palin son heads out" and "Iraq's Sadr extends militia truce".

None of them go into too much depth. I know that seeing things like that would probably stir up a lot of controversy but in some cases it would be good. We saw it on 9/11 and that made us stronger as a country. Maybe if we showed just a little it would bring more support for our troops who are over seas fighting for our country.

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The "Millennial" Factor


By: Kelsey Knutson


A recent article in USA Today talked about how young voters have been energized by the Obama campaign. These young voters are considered the Millennial generation which are classified as "optimistic problem solvers" who promote change.


According to the USA Today article, a USA TODAY/MTV/Gallup Poll of registered voters 18 to 29 years old showed that Sen. Barack Obama is leading over Sen. John McCain by 61%-32%. 

Young voters claim they can relate more to Obama than to McCain. This Millennial generation, which represent voters from ages 18-29, want to see change and they (as a general group) don't see that happening with McCain in office. 

"Sen. Obama clearly has some advantages with young voters," according to political director for the McCain campaign, Michael DuHaime. 

Should Obama start writing his inaugural address because polls show that young voters SHOULD turn out this election season? 

History shows us that there is generally a poor voter turnout among today's youth for many reasons. Some include the unfamiliarity with the voting system, the fact that young people (primarily students) move around a lot, and many of them forget to reregister to vote. 

However, if this young generation can "pull it together" and mobilize an entire group of people to get out and vote, then this generation can compete with the "baby boomer" generation and change the outcome of this election. 

It's one thing to say you want change and another thing to help make a change. We all must vote. 

(USA Today article, Energized by Obama, voters uder 30 show signs of shifting the electorate, by Susan Page. October 6, 2008.)

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War coverage

By: Lexie Hagerty

American Journalism Review wrote a story about Kathy Gannon, correspondent for the associated press, and her thoughts about the amount of media coverage the war in Afghanistan is getting. Let's just say, her comments are not good!

She argues that more soldiers have been dying in Afghanistan than in Iraq. However, the media seems to see Iraq as the bigger threat.

Gannon believes that history is repeating itself. Some of the same issues that happened in Afghanistan before 9/11 are happening again, and the U.S. is oblivious to it.

Roy Gutman, foreign editor for McClatchy, calls the media's absence from Afghanistan prior to 9/11 "one of the great lapses in the modern history of the profession."

Gannon proposes that there should be more coverage, if not full time coverage, on Afghanistan and I agree.

Afghanistan is one of the regions that spawned the 9/11 attacks. When the attacks occurred, no one seemed to know what was going on or what events had led up to it.

I do not want a crisis like 9/11 to happen again, and I think that the U.S. should take a little more interest in the region that could possibly surprise us again.

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How to make $30,000 a year

Monday, October 6, 2008

By: Sara Crouse

Catching up on the latest blogs isn’t hard to do. Simply go to www.google.com and look under more, and there will be a blog hyperlink listed for you. Click.

Blogs are becoming a main source of information and news for many tech-savvy web browsers. Blogs seem to provide a different look at the daily news, and a look that many appreciate. Bloggers takes sides and gives us the news from their angle. A blogger’s voice is very distinct compared to the usual mono-tone or slightly yelling voice of a news anchor.

In a world where one if pressed for time, why not read a blog that curtails news to an opinion we identify with? One can filter news to their tastes and not have to take the time to sort out the stories. Seems like a pretty good deal.

However, what if we start to rely heavily on blogs for our main source of news? Bloggers aren’t required to publish honest or accurate information. Blogs are online journals, not an online newspaper with credible stories. Blogs could potentially be providing us with misleading information.

There are people in our world though who are actually making a living off the explosion of blogs. It takes a little more time these days to write a sophisticated blog, unlike the early days of the Drudge Report. Full time bloggers generally make around $30,000 a year, while those bloggers who specialize in a topic can make up to $75,000 a year.

Should bloggers be held to the same criteria as journalists? Are their roles primarily the same? It’s a tough question to answer, and one that will have to be answered in the upcoming years.

For now though, enjoy the emergence of so many unique ideas and opinions expressed through blogs. Just be sure to read the paper too.

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It's a bigger world out there

By: Taylor Browning

With the economic crisis taking up the headlines, it is easy to understand where our nation's focus is at. I feel however, that the media needs to start emphasizing how all this downfall will affect everyone in the long run, across the world.

Other countries obvious have their hands and fair share of stocks in our economy, but they need to start worrying about their own. While we watch the Dow drop by the hundreds, other countries are struggling with their own economy.

The United States has started a whirlwind in the global economy, and Europe and Iceland are starting to feel the effects.

I feel to inform our people, we need to be hearing about how not only our economy is affected by our government's spending in our downfalling economy, but how our economy is affecting everyone else globally.

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Reporters doing a great job

By: Shauna Agan

Last Tuesday I attended the play “Frost Nixon” at the Civic Center of Greater Des Moines.

For those of you who are unfamiliar with the history behind this play, “Frost Nixon” is about David Frost and the interviews he conducted with Richard Nixon after the Watergate Scandal and after Nixon resigned from presidency.

Many reporters during this time period were racking their brains trying to find a way to get Nixon to sit down and do even one interview with them. Much to the American people’s surprise, Frost was the one Nixon finally agreed to sit down with.

Frost was a British reporter with a playboy reputation. Nixon believed that if Frost was the interviewer, he would not be faced with difficult questions and the American people would love him again.

The play “Frost Nixon” showed the interviews between these two gentlemen and the media process that was put into preparing for these interviews. It allowed the audience to see the staff on both sides of the interview preparing for the questions and determining strategies for the interviews.

Rather than asking the easy questions Nixon had hoped for, Frost’s staff decided that Frost would jump right into the interview with challenging questions about the Watergate Scandal.

The strategy used goes against everything we have learned in class about interviewing, and at first, the strategy backfired against Frost and his co-workers.

There were a series of four interviews conducted, and during the last interview, Frost finally got Nixon to answer to the American people. Nixon was forced to answer questions about Watergate. He was forced to admit that he was wrong during the cover-up.

This play was a great production about the media coverage during this important historical event. It did an excellent job of showing the audience, especially those individuals like myself who were not alive during the events of Watergate, what really happened.

Before going to “Frost Nixon”, I had knowledge about the scandal behind Watergate, but little knowledge about the media coverage of Watergate. I knew that two reporters, Bob Woodward and Carl Bernstein, broke the Watergate Scandal, but the aftermath is often times not told.

The whole scandal goes to show how important media coverage is. Reporters are the ones who found out about Watergate, and an interviewer was the one who forced Nixon to apologize.

Regardless of what anyone says, media is significantly important, especially in politics. Media forces individuals to be honest with the public.

Although media cannot discover every detail behind every scandal, the media is doing a great job of making people tell the truth to the public.

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