Showing posts with label ratings. Show all posts
Showing posts with label ratings. Show all posts

Staleness in the News

Sunday, October 30, 2011


The look of televised news programs are similar from station to station. The basic news program consists of a lead anchor, or anchors, and a team of reporters who present prepared video and sound bites to the viewing audience.


Recently, at the National Press Club luncheon, Harvey Levin, creator of the celebrity news website TMZ.com, exclaimed to his listeners that broadcast news delivery is "stale."

Levin discussed how broadcast journalism has used the same formula to present viewers with the information for the past 40 years and suggested "you don't need the middleman as much anymore." Aka limit the time the anchors and reporters are used.

Levin suggested new stations focus their cameras on the newsmakers themselves. Levin discussed how the newsmakers are much more compelling than the anchors or reporters, and by focusing more, if not solely on them, televised news programs can freshen their look and increase their appeal to viewers.

Levins speech raises an important point about broadcast journalism: What is the importance/role of anchors and reporters? Do viewers require an individual to present and summarize information the newsmakers, other sources used, and video footage can be edited to display.

Anchors and reporters bring character to the news. They help build the credibility of a station and maintain accuracy in stories. Without them, it could be difficult to air hard news stories such as crime, politics and other controversial topics in a way that removes biases and is accurate. Anchors and reporters are very much needed, but news stations should remain open to new, more interesting and compelling ways to report the news.

photo by roger4336 from creativecommons.com

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Who Cares About the Emmys?

Monday, September 19, 2011



According to the Hollywood Reporter, the Emmys dropped a million viewers from last year. This statement is not suprising and should have dropped more than a million viewers.

But when all America's coverage and center focus is the Emmys its hard to have the viewing number drop more. When our world is at war with two different countries, in major debt crisis, and constantly increasing the

unemployment rate more coverage should be directed towards those issues.

The Emmys are entertainment and should have little but some coverage. War and the debt crisis should be broadcasted and be covered fully. Media should have a direct focus on American society. Media needs to have priorities when chosing coverage of topics.

However some people are concerned with the Emmys most people would rather be worrying about our society and where it stands. This leaves me with my statement "Who Cares About the Emmys?"

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