Post Successfully

Monday, April 18, 2011

Facebook has become one of the most popular types of social media that is used daily among society.

The great part about Facebook is that it allows users to create posts based on events or issues that are happening throughout the world or in their personal lives.

The key to being successful with our posts is what many struggle with. According to Buddy Media, there is a guide that explains when and how to manage your Facebook postings.

This guide answers simple questions such as: “What time of the day is the best to post?” “How often?” “How can you engage your friends?” etc. Here is a list of specific tips that can help improve your Facebook posts.

1. Keep your posts short. 80 characters or less allows the viewer to be more engaged.

2. Do not use URL shorteners, being that engagement rates are three times higher with the full URL listed.

3. Engage your reader with a post ending with a question. It makes your viewers think more as well as relate with you.

4. Post outside of business hours. There is no point to waste a good post when not everyone can see it.

5. Post on Thursday or Friday. Many people are excited for the week to be over and engage with Facebook more during these days.

I hope that you can now master a successful Facebook post and get your friends to enjoy what you have to share.

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New in Iceland

There is a new media law in Iceland that is trying to get passed. The new law hopes to protect children from negative content and to accomplish the goal of freedom of speech.

The law will allow for a mediation between the media, the public and the government. This would be the first law that has covered both press and broadcast media.

30 people have taken favor in the vote to promote this law. 14 individuals were against the promotion of this law, because they believe it would have the opposite effect on the community.

These new boundaries could put the country at a high risk. Individuals are unsure they want to take these risks, which is why 2,000 individuals have signed a petition against the passing of this bill.

Currently, Iceland has a very high rate of freedom for the press. Passing this law would take Iceland into new unknown boundaries.

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Social Networks Boost Customer Service

Many businesses are using social media to boost their customer service these days.


Often times consumers give feedback about a company or its product on Facebook, Twitter or any other social network.

For example, if I bought the new iPad I would most likely tell all my friends on Facebook about it and hashtag it on Twitter. Whether the experience was a good one or bad one. Apple Inc. could then directly respond to me about my comment.

If Apple Inc. decided to engage in a conversation with me I would become more loyal to the brand and most likely speak highly of the company.

The same can also go with celebrities and their fans, but that's a different story.

Also, if the social network pages for Apple Inc. would change statuses and tweets to get consumer feedback the customer would feel that he/she had a say in the next product being designed.

For example, the first iPad didn't have a front or rear facing camera. This was a big complaint about the product. When the iPad 2 came out the designer made sure to include both cameras.

Many people think social networks are harmful to businesses because there isn't face to face interaction. In reality it can help a business drastically with customer service because the company can reach many more individuals and receive a greater amount of feedback.

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Twitter in Trouble?

Sunday, April 17, 2011


It seems that all is not well in the world of Twitter. That is, according to a recent cover story in Fortune that warns Twitter's usage appears to be flat lining.


The story says Twitter has garnered 200 million citizens from all over the world, but one hundred million of them are absent altogether, and Twitter.com has about 20 million fewer visitors per month than Myspace.

Twitter also seems to lack a visionary product leader while suffering from outages and not turning a profit. Finally, CNN reported on Wednesday that UberMedia is planning to build a rival micro-blogging network that could shun the the famous 140-character limit.

Now the question is does Twitter really have a problem on their hands? Should "tweeps" begin looking to another city with fewer rules?

Well, looking at the numbers Quantcast says there's been a 50% jump in usage in the past five months, Google Analytics says international traffic has risen 83% in the past year, and because so many people are tweeting on their mobile device or third party app, the Twitter.com numbers are incomplete.

Even without the numbers Twitter is the only service that actually immerses you in a global conversation, especially when there's a natural disaster, major sporting event, or revolution going on.

What about it's 140-character limit? This is, and will be, Twitter's greatest asset despite the little minority of people that protest against it. It's the stop-light system that keeps the traffic flowing smoothly and allows everyone to get a word in.

If something is worth saying, it's worth saying as short and brief as possible. Just ask Poets and screenwriters.

With that said, I believe the answer to "Is Twitter in trouble?" is simply, no. Twitter has accomplished something special and is far away from being outdone or repeated in any way.

Wouldn't you agree?

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Doing Things The "Write" Way

During this past semester, Brian Steffen's BNR students have engaged in the benefits of writing and reporting.

With the semester coming to an end, many students may wonder what to do next. How do we keep up on our writing skills? What is a good way to maintain what we have learned throughout this course?

One of the best tips for young writers to keep their writing career strong is by starting a journal.

A journal helps because it helps a person express his/her feelings, become more organized, and maintain focus. When writing, a person will become more aware of feelings and help clarify his/her thoughts.

Another good reason to keep up on a journal is developing personal growth in writing. Writing helps create and capture memories of a person's lifetime. If a person decides to go back and reflect on a journal, he/she can personally see improvement as entries continue.

One last reason keeping a journal is helpful is reducing stress. When a person handles problems by writing things out, it helps combine fuzzy, spinning thoughts into how a person is actually viewing his/her troubles. By writing, health can be improved because getting emotions out enables the mind to be clearer.

Journals are a great way to help writers improve writing skills at a cost-free and easy way. By having a journal, BNR students can continue to develop good writing habits and a sense of their own mind.

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How to Cover Speeches

Wednesday, April 13, 2011

As journalists there will be many times that you have to cover a speech. We have had many different experiences with that because we have covered forums as undergraduate journalism students at Simpson College. It is rather difficult to cover a speech though due to the dynamics that are involved. Here are some tips that will help you better cover a speech for future stories you may have to write.

1. Report before you go.

Like all interviews and stories get some background research done ahead of time, so that you understand the material that is being presented in the speech.


2. Write background copy ahead of time.

This is possible due to the research done before the speech, and can be immensely helpful if you are writing a tight deadline.


3. Take great notes.

This is a no brainier, and is important in every story you write.


4. Get the good quote.

Usually this is a quote that is very interesting and is said in a unique way. Look for he quotes that are closely related to the topic of the speech.


5. Forget chronology.

Usually the most interesting thing a speaker says comes at the end. Just get the important information down and organize it after you discover your lead.


6. Get the audience reaction.

It always good to get a few audience reactions after the speech, because they can add an emotional quality to your story.


7. Watch for the unexpected.

It's things like these that can make the lead of your story, and then make all the pieces of the story fall into place.


8. Get a crowd estimate.

People that read your article will want to know things like these, because that's just how they differentiate on how famous the person who gave the speech was. Make sure to get a number and be sure to see what type of people are there, for instance: age, gender and class.


With these tips presented and explained you should be able to cover any future speeches flawlessly.


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How Far is too Far?

Most people disagree with the philosophy and actions of the Westboro Baptist Church. However, the charged rhetoric that took place between Julie Banderas and Shirley Phelps-Roper was too far. While Phelps-Roper wasn't pleasant or professional in her appearance, Banderas only made herself look bad when she responded to Phelps-Roper by screaming at her and telling her that she was going to hell. Regardless of Banderas' beliefs regarding the Westboro Baptist Church and their actions, she should have remained profession during the interview.


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Facebook and Journalists

Facebook has launched its new Journalists on Facebook site. The site currently has 40,824 people who have selected its like button.


Only a week after the journalist program on Facebook was launched more than 35,000 people have liked the page.


Journalists around the world have shown interest in attending the social journalism events hosted by the Facebook page.


The events will be live-streamed for the journalists that cannot make it in person. You must RSVP and register on the Facebook page (www.facebook.com/journalists). In order to received the live stream.


The events consist of networking receptions, social journalism best practices, social journalism panel, and a Q&A.


Twitter and Quora are main sites for journalists to find their stories but Facebook wants a piece of the action. Facebook is taking a different approach and using their page as a way for journalists to connect on their own page as well as providing an outlet for stories.







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Demise of the Flip


Having the ability to go mobile in the media world can give journalists an advantage when out on the field. One tool that helps them out is a camera.

In a release sent out earlier this week, Cisco announces their new restructuring system, which includes the discontinuation of the Flip video camera. Launched in 2007, the Flip camera has had hundreds of millions of customers in the U.S., and plenty more overseas.

Cameras, especially ones as convenient as the Flip version, allows journalists to shoot raw footage of whatever news is happening. Those who have these now will have to find an alternative of what seemed to be a really convenient way.

Who defeated the Flip camera?

The winner would be the smartphone. Fact is, when it comes to mobile reporting, the smartphone supercedes every ability a camera can do, tape recorder or any other tool would be. Sure, the process of uploading videos might be easier with a Flip, but the demand for them in Cisco's eyes (no thanks to the smartphone) is few and far between.



Photo Credit: Cheon Fong Liew via Creative Commons
Video Credit: Slate

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You, Yes You, Need This!


Have you ever wanted to make your own video? Perhaps a music video of E.T. by Katy Perry or any All Out song ever invented. I bet you want to make a video about some pet peeves you have. Wait, wait, wait, I know what you're thinking. You want to make a video about the new dance move you just made up! I know how that feels.

You can achieve your dreams making your video by Apple's new Final Cut Pro X, the newest version of its popular video-editing software.

This is good news for you and me. Why? Because as future journalists, we need to have knowledge how to use video-editing skills. And it's also a good time making music videos with your friends.

Having video-editing skills as a journalist, helps to show that you know how to work with different technological advancements, such as Apple's newest version of their video-editing software. Plus, you can shoot, make and edit your own stories.

Final Cut Pro X will be available for download via the Mac App Store in June for $299.

Pick up your jaw from the floor. It's really not that bad of a price. People pay $500 for the iPad!

So stop spending twenty dollars every week at Starbucks, and save up for the new Final Cut Pro X. Let's get started on your video-editing skills and make some spectacular videos!

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Entertainment.

News. What do you think of when that word comes to mind?

Many people think of magazines, newspapers, television, radio. In all of these topics, there are different kinds of news which is shared.

There's hard news, which consist of big issues like murders, wars, politics, disasters, and other such things.

But then there is entertainment news. Brangelina. Teen Mom. Jersey Shore. Britney Spears. The list goes on.

Brought through venues like People, US Weekly, TMZ, or Oceanup. Although this is nothing like the hard news that comes from places like the New York Times, it is still news.

Because we make it news.


Without entertainment news, can you imagine how depressing our lives would be? The headlines on the magazines that you would find at the cash register would range from the government shutdown to the Libyan conflict to the earthquake in Japan.

All these issues are important. Much more important than Lady Gaga's new outfit. And there is not enough focus on these issues in our current state.

However without the lightheartedness of entertainment news, people would be in a constant state of worry and depression about the state of the world and their future.


At least with entertainment news they can feel better about themselves because they do not have to go through all of the drama that celebrities seem to go through.


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The Importance of the First Amendment

"Were it left to me to decide whether we should have a government without newspapers, or newspapers without a governement, I should not hesitate a moment to prefer the latter."

Thomas Jefferson's words still resonate today, more than 200 years later. Newspapers and media are vital for our society and they are protected by many laws.

The most important one, also a creation of Jefferson, is the first amendment of the Constitution.

It is the third article of the Bill of Rights which proclaims the five freedoms of the citizens of the United States of America.

"Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances."

In Democratic countries, those rights have to be respected and they are protected by the Constitution or the major law of the state.

Journalists take a great advantage out of this amendment. Freedom of press is, for Jefferson, the beginning of liberty.

"Our liberty depends on the freedom of press, and that cannot be limited without being lost."

The media play such a role in the political life revolutions and contemporary state blows always begin by making media headquarters. Sometimes referred as fourth power, the press is often only extension of powers already in place.

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Covering Domestic Violence


Words are powerful symbols. They construct the way that we evaluate situations, and labels can drastically effect how we treat other people. They assist constructions of prejudice, and prejudice is directly linked to discrimination.

For journalists, words are the key tool on the job. When writing an article about a sensitive subject, like violence against women, words as symbols play an even more important role.

Words as symbols construct many of our relationships, and can encourage cycles of bad behavior. If issues of domestic violence are referred to frequently as "lover's quarrels," it can impact the way that readers view such issues in their own lives.

Victims reading these articles may come to understand the violence they experience as part of everyday life.

Even subtle descriptions of acts of violence can have a huge impact on the way that readers understand crime, and specifically acts of domestic violence. Unforunately, only 2 percent of the scholarship on journalism pretains to proper coverage of issues of violence.

The Washington State Coalition Against Domestic Violence offers a downloadable PDF file for journalists who are covering issues of domestic violence. Though the file contains some information that is specific to Washington State, most of the tips are applicable to all journalists covering these issues.

The mission statement of the group is as follows: "Our hope is that the information in this guide will also help link journalists to domestic violence advocates in their community, who can be utilized as sources to improve coverage. By accurately covering domestic violence homicides and avoiding sources, questions and language that perpetuate myths, journalists can make a significant difference in helping the community understand how domestic violence can go
unchecked to the point of murder."

The file also offers helpful definitions of key terms, like domestic violence, victim, and abuser.

It is also careful to address key questions that infuse the conversation about domestic violence, such as why victims often stay in unhealthy relationships- the report states that "victims’ choices...are not the issue. The responsibility for domestic violence (as it is for other crimes) belongs solely to the abuser."

Unfortunately, the report points out, deaths that are the result of domestic violence are rarely covered as such. Additionally, sources for articles about domestic violence are rarely experts, as they undoubtedly should be.

The myths and misconceptions about domestic violence need to be addressed in full by our journalists. Since many people are much more likely to obtain information about domestic violence from their newspapers than from scholarly sources, journalists have a responsibility to accurately cover this problem.

If you find yourself in a position where you will be covering issues of domestic violence, please portray it accurately and as part of a larger body of issues- not an isolated occurence, or as something that many married couples experience and get over. Our journalists can make a huge impact on this social problem.


Photo courtesy of WritingWhileBlack.com, via CreativeCommons.org.

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Types of Journalism


There are different types of journalism that are specific towards what they aim to cover.Below I have listed some examples of different types of journalism.

Fashion journalism: Is when all of the articles relate to the fashion industry. The main goal of fashion journalism is to cover the latest trends or to develop lifestyle articles.

News journalism: The goal of news journalism is to report news in a straight-forward manner that covers all the required facts. You do not want to add your opinion in, because news needs to be unbiased.

Celebrity journalism: This relates to all of the news and events concerning celebrities, whether they are an actor or actress or in the music, dance, sport, art, politics, etc. field.

Sports journalism: Just like the title, it requires reporting on sports. The journalist will report the accurate facts and statistics of the games. This also includes interviews with the players, coaches or fans.

Environmental journalism: This type of journalism focuses on issues concerning the environment and its protection and conversation.

There are many more different types of journalism and if you would like to know more check out the link.

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Journalist Arriving on Facebook

Tuesday, April 12, 2011

On April 5th, Facebook announced a new Facebook page called "Journalist on Facebook" that is designed and dedicated to helping journalist use Facebook as a reporting tool.


Last fall Facebook announced a similar page called Facebook and Media. So, you think "Well, it's the same thing right?" Not exactly. Just as the title says the page Facebook for Media is geared towards just media.

On the other hand, Journalist on Facebook is all for and about the individual journalist. It's main existence is to help journalist use the power of Facebook for journalism.

It does this with Facebook-provided best practices and peer collaboration from a big community of journalism professionals.

It seems that Facebook took the time to make this page a worthwhile experience. They have polling and discussion options that will grow in activity, video interviews with top journalist, and even a registration tab to be notified of journalist meetups in local areas. They even give you a nice "Get Started" guide to help new journalist.

Now, it may be easy to assume journalist know how to use social media and if they're using Twitter they probably do, but this new way of using Facebook goes beyond Twitter and offers more opportunities for journalist in general.

This is just a great chance to learn from other journalist giving more innovation and great content to use. Journalist can promote their content, become even more independent, and accumulate their fan base.

In my opinion, this is just a win-win situation for everyone and especially for journalist. Some people believe that this is just Facebook finding a way to compete more with Twitter, but is that really a bad thing if they are?

What do you think? Is Facebook just doing this for competition? Can Facebook be a good resource for Journalist?

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Evolution of Journalism


It is no question that journalism has constantly been evolving ever since its beginning, mostly due to the creation of the internet.

Paul Bradshaw of the UK Press Gazette created a list of ten ways journalism has changed in just the past ten years alone. Here are a few of his findings:

1. Journalism evolved from a lecture to a conversation.
One change in journalism has been the increased involvement of the audience. Through the internet, audience members and viewers can now voice their opinion or comment on the works of journalists in a fast and easy way.

Before the internet, written letters were the only form of communication between the journalist and the reader. This form was very slow paced and often not affective.

2. Journalism led to the rise of the amateur.
Everyone became a newsreporter with the release of camcorders, mobile phone picture and video capabilities, blogs, and social networks. Often is the case where everyday, ordinary citizens capture live news rather than actual news reporters.

3. Really Simple Sindication
Before RSS, journalists had to constantly hunt through dozens of websites for updates. RSS now allows journalists to subscribe to dozens of news feeds that can be contained all in one central reader.

RSS also creates niche audiences, allowing readers to subscribe to specific newspaper sections or writers.

To check out the rest of Bradshaw's list, visit this link.

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Fox Reporter Argues With Religious Nut

In a recent news broadcast by Fox News, an interview got heated when a female news reporter got into an argument with a guest associated with the Westboro Baptist Church.


During the interview, the news reporter posed difficult questions to the Westboro representative. The questions were far from objective, and shed a bad light on the Westboro Baptist Church from the beginning.

Unlike most news reporters this journalist did not hide her opinions on the subject. This resulted in a heated debate between the two that presented strong opinions and bad language from the Westboro representative.

Watching this as someone that is strongly disgusted by what the Westboro Baptist Church does, I was all for what the interviewer was saying.

However, from a journalistic prospective, this was a very dangerous move on the reporter's part. Entering into a strongly worded argument and inserting personal opinion in a news broadcast is risky.

Although I applaud her for what she did, I hope she didn't lose her job over the incident.

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The Right Cue

Creating a video blog can become challenging for many people based on how unnatural it feels. Fortunately, there is a new program that was recently created called CuePrompter.

The CuePrompter program is an online teleprompter that allows you to copy and paste your script into your computer. Once doing so, the Cueprompter takes over and allows you to feel like the television reporter you have always wanted to be.

The great thing about Cueprompter is that it gives more assistance to the user by letting you set your script and talking points. Doing so allows things to run smoother since it is on a teleprompter, rather than in essay format in a Word document.

Another beneficial aspect of the Cueprompter is that it allows you to control the speed of how fast the text scrolls across your screen. This can improve people’s speaking skills because it can help us slow down our pace if we speak too fast or speed up our pace if we speak too slow.

CuePrompter also allows you to pick the font, color and size. This will come in hand for those of you who have trouble seeing because it allows you to adjust it to your specific personal needs.

This program can also come into play for interviews, conference calls and any other situation that you need help speaking in front of people.

The best part about this is that it is free!

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Earn From Your Blog

Out of the tens of thousands of blogs out there, as a beginner, yours probably doesn't stand out among the most known ones. To make yours stand out there are a few things every blogger should know.


Online, there are thousands upon thousands of blogs with the same content. If you're wanting your blog to stand out, do not write about the same topics; it will probably just get lost in the flood of them. Here are some helpful tips to point you in the direction of succesful, money-earning blogging.


1. Quality and Focused Content is the biggest factor in which your blog is evaluated. Do not borrow commonly used articles/content and refer to other blogs or sites. Do borrow methods in which they use. This means styles or templates.


2. You must know what your end-used is searching for. They come to your blog for a reason, and what is it exactly? Most of the time, the best blogs are the personal ones rather than commercial. Personal ones can be more touching, like diaries or personal experiences.



3. Confidence is key. Your blog must provide confidence and hope to visitors so that you can turn them into loyal readers or subscribers in a short span of time.



4. Proof. Writing your blog like a commercial one without proof may upset your readers. Try to write your personal experience including some main aspects in the ways you adopted, the mistakes you committed, the sources you referred to, etc... This can increase your readers and even your page rank.



Unlike other blogs, personal blogs make readers believe that the blog is completely true and it is solely for them. Creating this feeling in the readers mind is not a simple task. But if you follow the tips above then you are already on your way to success.


Photo Credit: Creative Commons.

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Keeping them Honest

Monday, April 11, 2011

An article recently posted at Suite101 posed an interesting question: How can media and news outlets report the truth when they depend on sponsors that keep them in business being happy?

The point is that any news organization's decision regarding what stories to run or who to investigate will take into account how those investigations or stories might affect the groups giving them millions of dollars.

This is especially true in a modern setting when print media needs every bit of revenue anyone will throw at it. Organizations can no longer just decide to drop a sponsor for the sake of reporting the truth.

Because of all this financial pressure companies are able to do more than just keep the media from covering something: it can actually dictate what the media covers. This whole situation is even more complicated because of the wide outreach many conglomerates have, one large company really controlling dozens of others that have a wide range of interests and ventures.

The question is how can journalists still maintain a commitment to the truth with all of these outside influences "pressuring" them to say one thing or another? Without a significant change in the nature of journalism, the best anyone can hope for now is that no one is corrupt and that a PR-damaging story doesn't surface about someone barely related to a sponsor.

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