Blogging was a significant aide for Obama

Thursday, November 20, 2008

By: Kathryn Lisk


Even though the election has passed, the media is still examining how each party ran their campaign. Many look at the tactics of both candidates and debate what did and didn't work. 

One of the biggest topics in campaigning this year has been the use of the Internet. Claire Cain Miller from the New York Times wrote a story about how President-elect Barack Obama used the Internet to his full advantage when campaigning. 

One of Miller's sources went as far as saying that the Internet was the sole reason Obama won. From using YouTube, blogs and other Web outlets as a free form of advertising, he was able to reach his audience.

 In fact, as of Nov. 6, 6.7 million people had watched his acceptance speech on YouTube.

As we've discussed multiple times in class, the media world is changing immensely. People no longer get their information from newspapers or the nightly news. Instead, people browse the Web. 

By utilizing the Internet, Obama was able to capture the young vote he needed to win. 

The way future candidates run their campaigns has been forever changed. Thanks to Obama,we can all say hello to the World Wide Web.

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