Twitter Engagement

Monday, November 14, 2011

Journalists and news organizations primarily use Twitter to broadcast links, and they rarely ask for audience input or retweet others.

A study by the Pew Research Center's Project for Excellence in Journalism focused on tweets by top newspapers, broadcasters, websites, and individual journalists.

The key finding is that news organizations use Twitter in limited ways. The main use being linking to their own material.

Ninety-three percent of tweets by news organizations link to their own articles while just two percent asked for audience input, and just one percent where retweets.

Individual journalists had about the same percentage of links and retweets.

Fox News had the most audience interaction on Twitter with 21 percent of tweets seeking feedback and 44 percent retweets.

Fox also increased its followers the most rapidly, maybe because of their Twitter interaction approach.

The New York Times had the least amount of audience interaction on Twitter.


Amazon's Kindle Fire Takes Over Android

As Christmas approaches everyone will be wanting the new Kindle Fire. Before even hitting the market, Amazon's Kindle Fire has captured the hearts of tech enthusiasts and the minds of software developers in a way that no Android tablet before it could.

Android Tablets have been pushed off the market by Kindle Fire in North America and now soon in Europe and Asia. Kindle Fire offers a feature for apps that tops off the Android. Kindle Fire apps need to be submitted to Amazon, not to Google, so if this trajectory continues, Google will lose control of its own mobile device.

As this new Kindle Fire sky rockets the market, people are always still concerned about the cost. When you purchase the Kindle Fire you will have no worries about the cost because Kindle Fire is only $199 and is the number one reason developers say it matters.

However, the Kindle Fire still has some concerns to its product. The Kindle Fire does not have GPS, high end perks, and is a little harder to operate than the Android Tablet. Overall though, the Kindle Fire will establish all the Android camps and take over the Google technology.

Kindle Fire will be at the top of most people's Christmas list. With the Christmas days approaching fastly, make that persons wish come true and go out and buy the best tablet in the world today.


A Biased Bruise or a Truthful Trauma?

Bias and truth are in the eye of the beholder. Just ask Michele Bachmann.

According to an article by The Huffington Post, Bachmann's campaign team can prove CBS bias against the presidential hopeful. An email from a CBS employee was mistakenly sent to a member of her campaign team.

CBS pointed to Bachmann's low 4% in response to Bachmann's campaign team's accusations of bias. If a candidate is sitting at 4%, a debate moderator wouldn't need to ask the candidate many questions.

This follows the role of agenda setting. Americans haven't made Bachmann a priority, so the media has no reason to report on her.

What the campaign team calls 'bias' is 'truth'. They can't contest the 4% from CBS's cited poll, so the team calls any negative news 'biased'. What is their truth?

Photo by Gage Skidmore


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