Apple Pushing It To The New Level
Tuesday, November 3, 2009
By: Amy Johnson
Apple is taking it to the next level.
The company is trying to get television networks to sign up with iTunes for a service that will let those interested download an unlimited amount of television shows for around $30 a month.
Apple has been flirting with cable companies for months about the idea. Sources say that nothing is set in stone as Apple is still in the early phase of talks.
Movies and individual episodes of shows can already be bought by iTune users, but this new monthly subscription-fee would target cable companies. Fans would be able to watch their favorite shows without counting on the cable companies to show their favorite programs all the time.
Networks would be paid more for shows that are more popular by Apple and less for shows that viewers are less likely to tune in to.
This new strategy for Apple would boost their success even more. Apple would be going beyond the music business and into the world of television. Not only would they be boosting their name, they would also be helping fans.
Fans can pay a small fee to be able to watch their favorite shows on the go. If Apple can get this idea off the ground, they could be introducing their iTunes fan base to something elite.
(Photo Credit - Lance Club)
2 comments:
I think it's an good move by Apple. People will always want to watch the shows they like at their conveniance. Allowing people to watch an unlimited amount of television for a set price on their iPhone seems to be giving people what they want: more entertainment at their fingertips. I can't say I would sign up for the service (mainly because I don't have an iPhone) and I think $30 a month is a bit steep, but it's an interesting concept.
I wonder how many people would actually pay for the service when Hulu lets you stream television shows for free.
-Tessa Leone
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