Obama merchandise hawked by papers
Saturday, November 29, 2008
By: Erin Floro
After the recent election of Barack Obama newspapers are trying to make money off this historic event. Since revenues are down at most newspapers, it sounds like a good idea to me.
The Washington Post, The New York Times, and the Los Angeles Times are selling memorabilia such as t-shirts, coffee mugs, and key chains with Obama’s image. Big items now are reproductions of the Nov. 5 front page headlining Obama’s victory. A framed edition front page with brass plating can be yours for only $299 plus shipping and handling from the NY Times.
After searching the LA Times Web site, I came across other items available for purchase such as buttons, dolls, clocks, and even bobble heads. This paper reports $686,000 in sales of Obama merchandise.
I think this is smart of the newspapers to make additional revenue. As a consumer I would personally buy an item from a newspaper before I would a t-shirt or souvenir shop. These items would be of quality material and appropriate.
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