Digital Media Pyramid

Thursday, February 18, 2010

Since the Civil War, journalist have used the Inverted Pyramid to write their news stories. With the change in technology, so too must the Inverted Pyramid change.

Using the Inverted Pyramid, journalist put the the five W's and H at the beginning of the story so readers know what it is about at a glance. The rest of the article contain information that supports the five W's and H.
While this style of writing is time-tested and true, the world of journalism is making a major transition to digital and so must the pyramid. The Inverted Pyramid is a style that can only really be success full in print media.

According to the Online Journalism Review, the Digital Media Pyramid is the way of the future.

Like the Inverted Pyramid, the Digital Media Pyramid starts off with the five W's and H and a body. However, this body is filled with copy, paste, and copywright taken straight from Internet sources, with restrictions of course. Next the pyramid contains art of pictures, videos, and interactivity with readers and ads. Lastly, the new pyramid has links, resources, and social content.

Its kind of like this blog. You get your five W's and H, a body derived from another Internet source, pictures, links and social content. Which means that this pyramid was already a component in the journalism world, but now it must become the one of the main elements for journalism to continue to be successfull in the future.


Grant Rodgers February 22, 2010 at 7:50 PM  

This is definitely an interesting subject for this class, as many of us will be potentially graduating with Multimedia Journalism degrees and will need to adjust to this new model. However, it seems like this model is used pretty universally on the web, I suppose the challenge now is simply to standardize it and perfect it.

Courtney Glienke February 22, 2010 at 7:52 PM  

Good news for many who are wondering about the future of online journalism. I agree with Grant and hopefully it can be standardized quickly.

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