Promote your online actions offline

If you're active online with social media you should promote yourself offline as well. Physical advertisement works just as well as online for social media accounts and blogs. Advertising on social networks allows customers to be aware of your business

There are many ways to get your online self known and I'll share a few examples with you.

1. Sneak in your social media tools into your business advertisements. Show your customers that you're online.

2. Change your business cards to also show your customers of your online activeness. Some companies place a tracer code on each card and Facebook Fan page which allows those who use the code a certain percentage discount .

Business cards that have social media on them give people more options in connecting with you.

3. Advertise while you drive. Post a bumpersticker with your Facebook and Twitter account names. A good example of Twitter for mobile business is the use of Twitter by ice cream truck that update their locations whenever they change.

4. Put parts of online components to offline events. Take pictures or take video of customers using your product and post it on any social media site or all of the ones you have an account with.

5. Some have found that putting QR codes on their physical advertisement that it helps with business. QR codes are matrix codes that are readable by QR scanners, cell phones with cameras, and smart phones. The code is a big square with a bunch of black and white squares inside. The information in the code can be a URL, text, or of other data.

These are just a few ways that a business can benefit from social media. Other business have other ways of advertising that has worked for them. Using social media tools for your business allows you to reach a greater audience which leads to a larger customer rate.

If a business has yet to become involved with social media and are having trouble staying afloat businesswise I strongly suggest to give social media a shot.