Hulu: Television Without Limits

Tuesday, February 8, 2011


Everything in technology is advancing. The way we read is being advanced through Amazon's Kindle. The way we listen to music is always improving thanks to Apple. Now, thanks to Hulu, an online video service which viewers can watch their favorite shows on-demand, TV is now getting an upgrade.

This is for those who want to watch their favorite shows online, but do not have the time to. For instance, there are some BNR female students who like to watch "The Bachelor," which airs Monday nights on ABC. If one should be unfortunate to miss an episode, it's right there waiting for them the next morning on Hulu.

Jason Kilar, CEO of Hulu, released a statement telling consumers why Hulu is the way to go to watch their favorite shows. He argues three points which are simple to understand:

1. Traditional TV has too many ads.

2. Consumers want convenience.

3. Hulu is a great marketing force for consumers to decide what shows they like and want to throw out.

Traditional television will not go away. Hulu will just be another resource for those on-the-go to watch what they want, whenever they want. Convenience is endless, and for the consumer in today's age, it's a busy consumer's best friend.
Photo Credit: Creative Commons

2 comments:

Kelsey Hagelberg February 9, 2011 at 5:52 AM  

I think Hulu is a great idea though I don't understand why the consumer doesn't get TiVO. I think Hulu would be considered more beneficial to the consumer because they wouldn't have to watch the commericals like the blog said.

Erin Gerken February 9, 2011 at 10:47 AM  

The only problem with this is that, at least on the shows I watch, there are still ads on Hulu. However it is true that there are less than if you were to watch it on television. I will admit that I do use Hulu to catch up on some of the shows I watch because with my busy college schedule I am unable to watch them when they air. I think it is a great idea.

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